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TrailFire — Case Study

Web Design & Development for Higher Conversions

At Evietek Pakistan, we specialize in building high-performing websites that drive real business results. For TrailFire, a results-focused PPC services provider, we designed and developed a dynamic, conversion-optimized website that clearly showcased their expertise, boosted engagement, and fueled client growth.

The Challenge

Before working with Evietek Pakistan, TrailFire’s website struggled with several issues:

  • Lack of a Conversion-Optimized Design: The site did not effectively guide visitors toward inquiry and conversion actions.
  • Unclear Service Presentation: PPC offerings were not structured for easy understanding.
  • Outdated User Experience (UX): Non-intuitive navigation caused higher bounce rates and lower engagement.
  • Limited Mobile Responsiveness: The previous site did not deliver a seamless experience across all devices.

The Solution

Evietek Pakistan crafted a strategic redesign and development plan: 

  • Revamping the Website with a High-Conversion UI/UX: Designed a modern, visually engaging interface with clear CTAs and structured content flow focused on PPC benefits.
  • Enhancing Service Presentation & Messaging: Restructured service pages, added infographics and case studies, and optimized the content for SEO and clarity.
  • Developing a High-Performance & Responsive Website: Built a fast, lightweight, fully mobile-responsive platform with scalable backend development for future growth.

Our new website has transformed the way we present our PPC services. The clean, user-friendly design, combined with a structured content strategy, has significantly increased our lead conversions. The team truly understood our business goals and delivered a website that performs!

TrailFire

The Result

  • 55% Increase in user engagement and time spent on the website
  • 40% Improvement in conversion rates, leading to more service inquiries
  • Stronger brand perception, establishing TrailFire as a leading PPC services provider
  • Improved mobile experience, reducing bounce rates and boosting lead generation

Impact

TrailFire’s digital transformation by Evietek Pakistan resulted in a user-focused, performance-driven website that strengthened their brand authority and significantly improved their online lead generation.

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